Manager Business Development, University of Massachusetts Amherst


  • Prospecting and closing new corporate partnerships
  • Generating significant revenue through a high volume of new business
  • Developing and maintaining sponsor relationships for university athletic programs
  • Creating and presenting sponsorship packages designed to meet client s objectives
  • Collaborating with vendors, sponsors, property staff, and appropriate university athletic personnel to ensure implementation of sponsorships and contract fulfillment
  • Developing creative, sellable inventory to introduce to the school, staff and marketplace
  • Participate in game day events to share the experience with existing and potential sponsors


  • Minimum of 3+ years selling comprehensive sports marketing partnerships including major media elements (signage, radio, social, digital, etc.) or other relevant B2B sales experience
  • Ability to analyze customer needs and craft marketing solutions to meet those needs
  • Advanced negotiating skills, ability to identify and influence key decision makers
  • Strong competitive spirit desire to win the business through hard work and determination
  • Excellent communication, organizational, and presentation skills
  • Driven to succeed, persistent in your approach and able to overcome obstacles
  • Creative, willing and able to adapt your style/messaging to the needs of the client
  • Ability to quickly establish personal relationships through trust and empathy
  • Bachelor s degree from a four-year college or university

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